Yasin Zargar, born and raised in the Vale of Kashmir, has been in the travel business for over 40 years. He has been at the forefront of promoting tourism from international markets to India.

As a tribute to Sir Marc Aurel Stein, who translated Rajtarangani into English, he installed a memorial stone in the little-known meadow of Mohandmarg in Kashmir. A keen promoter of innovative tourism products, he is dedicated to showcasing unique experiences beyond the ordinary.

He works closely with world-famous universities, academics, and renowned artists to highlight India’s diverse tourism offerings. His passion lies in presenting India’s rich culture and history to global audiences through creative and impactful tourism initiatives.