With over 35 years of experience in the health service, Pam Cushing is a specialist nurse and honorary lecturer in emergency medicine for undergraduate medical students. Her second passion lies in managing skin concerns, which led her to establish her distribution company.

Her vision was to create a cost-effective, high-quality, and results-driven skincare brand accessible to both consumers and professionals. By transforming lives through education and supporting both consumers and professionals in managing skin concerns, she helps individuals build self-confIdence and improve mental health. This work brings her immense professional satisfaction, as she continues to help those suffering from skin disorders achieve better well-being.