Mats Larsson, known as a “Missionmaker,” is a From Vision to Mission specialist, serial entrepreneur, and executive global event producer at IdG Inner Development Goals and SIME. With a passion for transforming ideas into impactful initiatives, Mats brings expertise in designing and delivering world-class events that inspire action and foster meaningful connections.

He is the founder of Nordic Event LAB & Institute, Succé Event, Andalusian Future Fusion Festival, and several other pioneering ventures, each reflecting a commitment to innovation, collaboration, and positive change on a global scale.