Lailayan Almasri, MBA (Global Business, University of Bedfordshire), is the Co-Founder and Chief Marketing Officer at FundingPips, a fintech trading platform designed to support traders through transparent evaluation processes and funded accounts. She leads the company’s marketing strategy and execution, drawing on her digital marketing expertise and global perspective.

With professional experience spanning the UAE, Germany, Jordan, and beyond—including consultancy with UNICEF Jordan and founding her own firm, Consult & Connect she blends strategic insight with cultural fluency to amplify brand engagement. Her passion lies at the intersection of fintech innovation and user-first marketing, where she develops data-driven campaigns that align with company growth and global reach.