Este Pretorius, CEO of Boost Sales, engineers revenue systems that consistently outperform industry benchmarks. With expertise in digital marketing, LinkedIn social selling, SEO, demand generation, and AI-enhanced customer journeys, he helps businesses maximize conversions and ROI. Recognized as Digital Marketing Leader of the Year – South Africa (2025), Este has transformed IT, healthcare, finance, and telecom marketing strategies, preventing wasted budgets and unlocking growth. His methodology combines strategy, technology, and execution excellence, enabling enterprises to achieve measurable business impact and sustainable performance, while setting new standards for marketing innovation in the digital era.